How does the MeasureOne platform work?
MeasureOne streamlines the process of collecting verified consumer data for businesses via consumer-centric data sharing. We combine real-time access to hundreds of thousands of online connected consumer accounts with fully automated, document-agnostic Intelligent Document Processing (IDP), allowing businesses to collect verified information from both connected accounts and uploaded documents.
With 100% accurate document data extraction, built-in fraud prevention, and standardized outputs, businesses receive reliable data regardless of format. Our platform also supports continuous data feeds for ongoing monitoring, updates, and refreshes—ensuring data stays current over time.
Through proprietary cross-source data analysis and full API access, businesses gain seamless integration and actionable insights that go beyond simple verification—unlocking smarter decision-making, faster workflows, and better customer experiences.
The platform plays two roles in the transaction: (1) it ensures that only the permissioned information is shared with the requesting business, and (2) it guarantees the provenance of the data to the requesting business.
By using a consumer-permissioned data model, the consumer maintains control over their data. They can safely and securely share their information, knowing that only the necessary, specifically-requested information is disclosed to the requesting business.
Using consumer-permissioned data is beneficial for the requesting business too. When they take advantage of CPD, businesses get:
- Access to any consumer data in an online account including income, employment, education, insurance, brokerage data, and more
- Real-time data from primary sources ensuring 100% accurate and up-to-date data
- Automation of traditionally manual data collection processes
How is MeasureOne using AI?
MeasureOne uses AI to make data collection, extraction, and processing smarter and more efficient. AI is built directly into our platform, powering how we recognize document types, extract structured data, and reduce manual effort in verification workflows. This enables us to support any document type or data source—even those not yet onboarded—by using AI behind the scenes to access and process the data without delays.
How does data access to connected online accounts work?
Connected accounts allow consumers to securely log into their existing online accounts (like their bank, insurance provider, or payroll provider) to share the requested data with MeasureOne. Once linked, we extract and verify the data directly from these trusted sources in real time, minimizing the need for manual uploads or paperwork, and share it with the requesting business
What happens if a consumer can't connect an account or upload a document?
Businesses can setup a variety of fallback solutions to ensure optimal conversion rates on data access:
- If connecting an online account isn't possible, the user is prompted to upload a document.
- If document upload is not possible, businesses can still manually enter or upload alternative evidence for processing.
This ensures no data collection process ever becomes a dead end.
What is Intelligent Document Processing (IDP)?
Intelligent Document Processing (IDP) is the use of AI-powered technology to automatically extract, validate, and structure data from uploaded documents such as PDFs, images, or scanned paperwork. Our IDP solution ensures that document-based data is captured accurately and quickly, even from unstructured or complex formats.
Do I have to offer consumers both online account connection and document upload?
No, each is a standalone solution and you can choose to enable one or both. Many businesses are only interested in document processing, and many are looking for both solutions depending on the data type. We also have many customers who opt for a waterfall setup for optimal conversion rates, where if an online account can’t be connected (e.g. the consumer forgot their password or they don’t have online account access), the consumer is then prompted to upload the appropriate document instead as a fallback.
How accurate is the data you provide?
MeasureOne delivers 100% accurate, verified data—whether through our connected accounts solution or our intelligent document processing solution. Both methods are fully standalone and reliable on their own, ensuring businesses receive clean, structured, and trustworthy data directly from the source—no manual review required.
Can businesses customize the types of data they collect?
Absolutely. Businesses can define the exact data fields they need based on their workflows. Our platform is highly configurable to meet industry-specific, regulatory, or operational requirements. Businesses can also customize how they would like their users to complete the request, specifying whether they can connect an online account, upload a document, or choose. Additionally, they can customize how many and which document(s) they will accept to fulfill the request.
Is individual data reused?
No, we pull fresh data every time. We only get consent to pull data for that particular request. The same individual coming two different times to MeasureOne would be two new requests.
Are applicants comfortable sharing their credentials?
We are seeing near 100% participation in the process. There is also a strong precedent for consumers sharing access to much more sensitive data in return for some benefit to them.
What happens if the consumer never completes the process?
Best practice with our customers is to use MeasureOne as the primary solution. If for whatever reason, a consumer is unable to connect to their online account, they have the ability to upload the requested documentation for us to process and provide the data directly to you.
If for whatever reason the consumer still fails to complete the process, we recommend falling back to your current solution after a defined time frame.
How long does it take to get the data results?
Results are instant once a consumer connects their online account to the MeasureOne platform.
Does MeasureOne have a support team for consumers?
Yes! Our support team is available 24/7 to answer consumer questions.
Can I white-label your service?
Yes! For more information, schedule a demo.
What if I, or my clients, don’t want the user to be involved in the process?
Consumers, now more than ever, want to be involved in who collects their data and where it’s being shared. In fact, in our own survey of consumers, 82% of consumers said being involved was important to them.